Recode reader Matt writes: I recently got into an interesting conversation with a tech exec who works at a social network.
I asked him about how to sell products to your audience.
His response was pretty clear: “Do you sell them a product?”
A few days later, the exec was sitting in my office with his head down, looking at a stack of emails he’d sent to the influencers on his network.
He said to me: “You’re the only one who can sell to them.”
I was a little shocked.
I’d never heard of it.
I went into a deep dive on the topic and discovered that this type of thinking is a pervasive phenomenon on the web.
It’s common to see people talk about how much more valuable they think a product is to their audience if they can just tell people they’ve “sold” it to them.
I also learned that the only reason people would even consider buying from a startup is because they’re looking for something they can’t find on their own.
The first step to making it work for you is understanding what your audience is looking for.
If you’re an existing product, your first steps will be to identify your niche and start building an email list of people who might be interested in your product.
But how do you do that?
The first thing you should do is understand what your target audience is asking for.
Is it something a traditional audience would typically like?
Or is it something someone in your target market might not be able to afford?
For instance, I’m working on a product that allows users to make custom Instagram photos that automatically include a caption and then tag their followers.
In this case, the user would likely ask for an Instagram-specific product, like an Instagrammable photo editor.
To understand why this might be a good fit for your product, consider how people will respond to this feature.
As the product’s description reads, it’ll let you edit Instagram photos on your mobile device and then upload them to Instagram, a social networking site.
In addition, users can also share and “tag” their photos.
In the end, you’ll be able “sell” a photo from the camera roll to someone who can afford it.
But for this example, let’s imagine that you’ve built the product to let users make photos that include captions and tags.
It would seem that this would be an obvious fit for you.
But then consider that you can’t just build the product on your own.
You’ll need to partner with a third-party platform, like Instagram.
How to make it workThe next step is to start thinking about the product that your target user might actually want.
What are their preferences and preferences for content?
If your product has a ton of features and you’re focusing on one feature, your product might be better suited to that user than a more generic product that has more functionality.
In other words, the product you’ve developed could be more useful to someone with a different preference.
For example, if your product is a photo editor, your customer might be more likely to like the “tag my photos” feature.
But if your customer is more of a photo-editing user, it’s likely your product isn’t going to be the right fit.
This is where a tool like Instagrammer comes in.
By providing you with a curated list of curated Instagram photos for your users, you can target them with a product they might be looking for more than a product you already have.
The tool lets you quickly find curated content to share with your users and then you can tailor it to your specific audience.
For instance, you could make your product a photo curator or a photo gallery organizer.
Your target audience might not want a product like this because of the limitations of their technology, but if you focus on your product’s strengths, you should be able find people who are interested in it.
So instead of thinking about your product specifically, how can you leverage your existing network and reach new audiences with your product?
The following questions are all very useful when thinking about what your product should be.
They’re also very easy to answer and can help you build an effective product.
So what are the best products to build for your niche?
The following are a few ways to start.
First and foremost, it helps to understand your target demographic and what they like to do on Instagram.
This should give you a better understanding of how to appeal to them and get the most out of your product or service.
Second, it will help you understand your audience’s goals and desires for your products.
For a product with a focus on sharing content, it might be important to know what your ideal user would want.
For an Instagram product, it can be a great way to understand what the users want, especially if you have an existing audience that you want to reach.
Third, and perhaps most importantly, understanding your target consumer is also helpful.
The more you understand about your